
Wishing You a Healthy and Happy Holiday Season!
This holiday season will look quite different for most us, but it is my hope that our community can come together to support one another by being patient and kind. With California’s new Regional Stay Home Order that went into effect for our region on December 11, there is now even more to understand and take into consideration as we move into winter. I realize that this order comes during the holidays and will create additional burdens for our residents and our businesses. Now more than ever, I encourage all of you to educate yourselves and follow guidelines to help stop the surge and prevent overwhelming our hospitals and ICUs.
Please Stay Home
The Governor’s Stay Home Order asks Californians in regions with less than 15% ICU capacity to avoid non-essential travel. We should all be staying home – all of us – and stop mixing between households as much as possible. For the health and safety of you, your family, your friends and your community, please consider modifying your usual trips and activities. It is important for our community to be familiar with the details of the orders as well as realize the County’s commitment to educate its citizens on steps they can take to protect themselves. Learn More
Lodging and Short Term Rentals
According to the Stay Home Order, the State has prohibited hotels and other lodging from accepting or honoring reservations except to offer accommodation for COVID-19 mitigation and containment measures, treatment measures, accommodation for essential workers, or providing housing solutions, including measures to protect homeless populations. All lodging and Vacation Rental Operators, including all Short Term Rental owners, have been notified by County staff with details of the updated Order, the existing travel advisory as well as resources to help familiarize themselves with these updates.
The holidays have always been a time of year that fills most of the homes in our region. Even with the State’s guidelines, we should all understand we will see the arrival of vacation homeowners, their guests, and visitors. The County can not restrict homeowners from using their property and we do not have the resources or staff to check who is occupying each and every property in the region. Placer County can and will continue to implore ALL businesses, ALL rental owners, ALL visitors, and ALL residents to follow the Governor’s orders. Enforcement staff will continue to prioritize resources towards addressing public safety issues, education for those not observing the Governor’s guidance, and investigating and enforcing nuisance issues that are regulated by the Short Term Rental ordinance — noise, trash, parking, and numbers of occupants. If you have any nuisance issues to report, please visit our Short Term Rental Helpline for concerns/complaints including a 24/7 hotline at 530-448-8003 or online, click here. For questions related to the renting of properties during the Stay at Home order, please call this number: 530-581-6210.
This pandemic has infected a small percentage of our population with a very dangerous virus, but maybe even more impactful, it seems to have infected many more with fear, anger, frustration and intolerance. Whether you want others to behave differently, or you are struggling without a job at the holidays, please know that many of us care and are trying to help. If you need assistance call Placer County’s 211 to connect to a wide variety of resources. The holidays are truly a time to seek compassion, understanding, and take care of those who need our help. Be kind, stay safe, share what you can. Let’s make Eastern Placer County a model of civility and compassion.
North Lake Tahoe Winter Plan Webinar
On Wednesday evening, myself in collaboration with Placer County staff the North Lake Tahoe Resort Association, hosted a community webinar that addressed issues and concerns that impact the quality of life in North Lake Tahoe and. A lot of great topics were addressed including information on STRs, trash, and traffic mitigation. Watch Now
It is clear that we can’t restrict people from coming to our community, or even control what our neighbors do, but what we can focus on is not mixing with individuals from outside our households except for essential services, socially distancing ourselves, and wearing facial coverings.
Please don’t hesitate to contact my office if you have questions or need any assistance with County issues or concerns.
– Cindy Gustafson, District 5 Supervisor
SHOP LOCAL, SUPPORT LOCAL, PROTECT LOCAL
While you are doing your holiday shopping, I encourage you to SHOP LOCAL! Many of our local businesses have struggled this year with closures or restrictions. So now more than ever, I encourage you to use this holiday season as an opportunity to support your friends and neighbors. Shopping locally not only helps keep businesses open, but it also preserves valuable jobs. And don’t forget all the ways that many of our small business owners give back to our local communities – they sponsor our youth sports and schools, give back to our seniors, donate to our charity events, fundraisers and galas along with providing incredible local knowledge about our area to their customers. Now it’s our turn – let’s be sure to give back and show them our appreciation and support during a time that they need it the most. Here are a couple ways to show your love and shop local!
North Tahoe Shop & Win Contest
North Lake Tahoe and regional businesses have teamed up to bring you the free-to-play, North Tahoe Shop & Win Holiday Contest. The contest runs through January 3rd and when you shop local, you can support small businesses, get creative, and post to win! Learn More
North Tahoe Gift Card & Online Shopping
Join me in supporting North Lake Tahoe businesses and support local today. Buy a gift card now, use it later, and help support the regional businesses that need us more than ever. In addition to purchasing a gift card, visit our online shopping category to purchase items in real time from some of your favorite North Lake Tahoe businesses. Learn More
SUPPORT NORTH LAKE TAHOE RESTAURANTS
The North Lake Tahoe Resort Association (NLTRA) recently launched Takeout Tahoe, an initiative to support and promote local restaurants through fall, winter and beyond. The campaign includes a downloadable guide to help visitors and locals navigate the 150+ restaurant options in the region, a North Tahoe EATS Facebook Page, and a contest element that will award restaurant gift cards to further support eating local. Learn More
DONATE TO HELP OTHERS
Traditionally, at this time of year many provide services to those less fortunate. Now in the midst of this pandemic, these nonprofits are serving record-breaking numbers. Please provide your thanks to the many volunteers and donate as generously as you can to our incredible nonprofits who are providing so much to those in our community with the greatest needs.
Here are some local nonprofits, just to name a few, that really need our support:
You are also welcome to donate via GiveBackTahoe.com – which provides a comprehensive list of all the nonprofits in our region.
Or consider donating to our local business associations:
UPCOMING HOLIDAY COMMUNITY EVENT IN NORTH TAHOE
Winter Warmth & Wellness Giveaway For Those In Need
Saturday, December 19 from 2-5pm
North Tahoe Event Center • 8318 North Lake Blvd, Kings Beach
More Information | Contact Meera: 775.230.1066 or mbeser@sbcglobal.net
Seeking Your Input on Draft Local Roadway Safety Plan
Placer County is seeking your feedback and input on its draft Local Roadway Safety Plan. An LRSP helps to organize stakeholders to identify, analyze, and prioritize roadway safety improvements on local and rural roads. The LRSP also establishes the counties proactive approach to addressing locally-specific safety needs. A virtual community meeting will be held on Thursday, January 7 from 6-7pm. Learn More
North Tahoe Recreation Access Plan Survey
We’re seeking public input for our North Tahoe Recreation Access Plan. The plan will propose several trailhead parking and staging area sites that would provide increased access to public outdoor recreation areas.
Learn more about the plan | Take the survey
Contact information:
175 Fulweiler Ave., Auburn, CA 95603
Supervisor Cindy Gustafson: cindygustafson@
District Director Lindsay Romack: lromack@placer.ca.gov
District Aide Kelly McCaughna: kmccaughna@placer.
Temporary Assistant District Aide Judy Friedman: jfriedman@placer.ca.